Tiffany McDonald

• Jacksonville, FL
• Twitter
• LinkedIn

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Tiffany McDonald's Bio:

Tiffany McDonald's Experience:

• Social Media Manager/SEO Consultant at JAX Chamber

  March 2012 - November 2012

  I was hired by the JAX Chamber as an independent contractor to manage their social media accounts including two Facebook profiles, Twitter, Linkedin and YouTube. I also consulted with the other departments within the JAX Chamber to help implement best practices and give advice on how to use the power of social media to leverage existing brand strategies. During my time there, we developed the #ilovejax initiative as well as #buychamber. The Chamber's continued Social Media efforts stood out as a way to prove value to existing members as well as to increase membership. Live tweeting became an integral part of the JAX Chamber's social media initiatives through my guidance and created huge returns for the organization through engagement and event attendance. I was responsible for creating, implementing and tweaking the Social Media strategy for the JAX Chamber based on specific goals in accordance with their marketing plan. I also advised on best practices for SEO during their website overhaul. This included website and video optimization strategies. This position enabled me to manage a variety of messaging and platforms on a large scale with great success. I loved this opportunity.

• Internet Marketing Admin|Social Media Strategist|Search Engine Optimizer at A Quantum Leap Tutoring Services, Inc.

  March 2010 - October 2011

  As an internet marketer, I managed all of A Quantum Leap's online marketing efforts. I sometimes assisted with hard marketing but that is not my specialty. I conducted various search engine marketing campaigns, measured their success, and tweaked accordingly. I also managed their social media accounts including Facebook, Twitter and YouTube. The tutoring company I worked for employs a student-centered approach because we recognize the unique learning style of each student. I began as a tutor, found a passion for education and that is why I am proud to have been part of the marketing team for this company. I know the caliber of tutors they employ and I also know the passion for education which is evident in every choice my boss makes. They will never become a tutoring franchise. Everything is maintained through their corporate office in Jacksonville, FL. I used to keep the TutoringByCity website current and optimized. I also optimized just about anything that went on the web, whether it was an ad they posted or a listing a directory. Another fun aspect of my old job is networking! Who knew I'd get paid to meet new people and connect?

• Internet Marketing Assistant at Watson Realty Corp.

  January 2007 - October 2007

  I provided internet marketing assistance to various realtors which included creating and posting advertisements in strategic places throughout the Internet. I would also photograph homes and create marketing materials including fliers, brochures and virtual tours. This was when I first started dabbling in social media as a platform for business use.

• Fire Controlman 2nd Class at U.S. Navy

  January 2000 - July 2005

  I was a fire controlman. I operated a 5" gunnery system and all associated radars and peripherals. I was responsible for conducting small arms and force protection training for a crew of about 350. I basically blew up stuff and stood a lot of watch. I'm also really good at painting walls grey.

• SEO Rock Star at Vast Bridges

  July 2013

  Life wouldn't be life if it wasn't filled with change. Sometimes I think we believe our path to success is linear, but, I must disagree. There are many paths to success and with each choice comes new strengths, challenges and most importantly, perspective. I start my new career with Vast Bridges in a few days and cannot wait to get started in a full-time position. I will be a part of an amazing team who is implementing extremely innovative strategies in content marketing and analytics. So, stay tuned for as my adventure unfolds and, maybe I'll bring some pineapple upside down cupcakes into the office one day!

• AdWords Campaign Team Member at Rethreaded Inc

  February 2013

  RETHREADED is a faith-based nonprofit organization whose purpose is to help "sew a new story" for people affected by the local and international sex trade. The mission of Rethreaded is to love people affected by the sex trade by fostering relationships and life giving community. http://www.rethreaded.com/ Full Sail University 2013 Google Internet Marketing Challenge Contestant You may not know this about me but I am a 2013 Google Online Marketing Challenge contestant with a strong team. The team consists of Angel Brown, Tiffany McDonald, Temitayo Osinubi and our mentor is Rob Croll - Director of Internet Marketing Department at Full Sail University. We're excited about running an AdWords campaign VERY SOON on behalf of Rethreaded. So PLEASE be on the look out and hit the AdWords campaign to help us out. Thanks for your support! 2013 Google Internet Marketing Challenge The Google Online Marketing Challenge is an exciting opportunity for students to experience and create online marketing campaigns using Google AdWords and Google+. Over 50,000 students and professors from almost 100 countries have participated in the past 5 years. With a $250 budget provided by Google, students develop and run an online advertising campaign for a business or non-profit organization over a three week period. The teams that develop and communicate the most successful campaigns win awesome prizes, including a trip to Google for the students and their professor. Students also have the opportunity to participate in the optional Google+ Social Media Marketing Award by maintaining a Google+ Page for their clients over a six week period. http://www.google.com/onlinechallenge/

• SEO/SEM/Social Media Strategist at Tiffany McDonald Inc.

  April 2012

  I currently work with local businesses to manage a variety of areas within their online search strategy. Based on the client's needs, I develop an SEO, SEM (PPC) or Social Media Plan and a strategy to implement. The strategy may be consulting with the intent to educate and have the business owner carry out the steps or a full implementation where I "do all the work" so to speak. Each SEO, SEM and Social Media strategy is unique. Feel free to ask any questions about consulting or speaking engagements.

Tiffany McDonald's Education:

• Full Sail University

  2012 – 2013
  Master of Science (M.S.)

• Florida Community College at Jacksonville

  2008 – 2009
  AA
  Concentration: Business Administration

• University of North Florida

  2008 – 2009
  Economics
  Concentration: Business Administration

Tiffany McDonald's Interests & Activities: